GS1 FORUM 2012

Event date 13 March 2012
Event location Brussel

2012-03-13 GS1 Brussel - Oryx (3)

Oryx was present at FORUM 2012, the annual information and networking event of GS1 Belgium & Luxembourg. This event has taken place on Tuesday 13th March 2012 throughout the morning at the Event Lounge in Brussels (Schaerbeek), Bd. Général Wahislaan 16F. The theme is ‘Everybody wins with good data’.GS1 FORUM 2012 BUTTON

Equipped with the latest technology, such as smartphones and tablets, today’s consumer evaluates products at any time and any place. Given the explosive growth of product information towards the consumer, the more efficient supply chain management and a new EU regulation on ingredients, food an allergenic substances in application starting 2014, trustworthy product data become highly crucial. Studies demonstrate that 69% of the product information presently online is unreliable, thus affecting the brand image in a negative way. FORUM 2012 wants to create awareness and to offer the framework in which brand owners keep full control over their digital product data. 

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